Impact Days

Get English copywriting that would usually take weeks — in a single day

You know exactly what you want in terms of output. But you don’t have time for a 3- to 6-month project.

We’re not quite sure what our secret is: years of experience being the only English copywriters in fast-paced environments — hundreds of hours of copywriting training — or Sabine wearing her special Copyhackers socks: Sabine, Sally, Nike and Kristy are among the fastest English copywriters out there.

When paired up with one of the eagle-eyed editors on the team, the result is a huge amount of high-quality copy in an extremely short time frame.

And because we collaborate in the cloud, we can work on your piece side-by-side. Even if one of us is in Amsterdam and the other one in Devon, England.

Here’s what we can typically complete in one Impact Day:

• Flyer/mini brochure (up to 6 pages)
• Mini Tone-of-Voice guide (if you supply us with a list of adjectives to describe how you want to come across)
• Up to 5 marketing, customer service, SaaS onboarding or sales emails
• Video and voiceover scripts up to 2 minutes in recorded length

These time estimates do not include Research & Discovery, wireframing, testing & validation or training your team. But of course, those add-on services are available if you need them!

Enjoy briefing an English copywriter as if they’re part of your team (but not on your payroll)

You want more than a copywriter filling in a template they downloaded from the internet. We’re highly skilled in a wide range of areas, from marketing to sales and customer service.

So once we’ve accepted your brief, you can use your Impact Day to achieve your goals — without worrying whether we’ll be up for the job:

• Website copywriting
• Sales pages
• Landing pages
• Lead-gen pages
• Ecommerce copywriting
• Email newsletters
• Marketing emails
• Sales email campaigns
• Customer service email templates
• Naming your brand or product: suggesting a shortlist of 20-50 themed options
• Slogans, payoffs, claims, strap lines and tag lines: suggesting a shortlist of 10-20 themed options
• Content plans
• Marketing funnel maps
• Customer research
• Workshop planning
• Workshop delivery

No matter what you need from us, the process is always the same.

For particularly large or multi-faceted output pieces, we’ll agree more than 1 day — for example:

• Standard website (5–7 pages): 4 Impact Days
• Standalone home page or one-pager website: 3 Impact Days
• Landing page: 3 Impact Days
• Long form sales page: 4 Impact Days
• Sales, nurturing, SaaS onboarding email sequence (5 emails) including analytics review and strategy ownership: 3 Impact Days

(These time estimates do not include Research & Discovery, wireframing, testing & validation or training your team. But of course, those add-on services are available if you need them!)

Because the trained eyes of our English copywriters beat Spellcheck any day

You don’t have time for sloppy work. And with our team of editors, you won’t ever have to double-check for typos.

Your content will reach you polished and ready to publish.

We edit for:

• Spelling (British or American English)
• Grammar
• Punctuation
• Style & tone of voice
• Structure & logical flow
• Ethical conversion techniques
• Accessible writing
• Unconscious biases

If you share a list of keywords you want to rank for, we’ll also edit the copy for SEO.

So you can publish with confidence, knowing we’ve caught all those little oopsies and polished the piece before it reaches you.

Stop worrying whether your English copywriter will be on time

Many clients are driven by due dates. Some are driven by other people’s due dates. With an Impact Day, you’ll know exactly when you can check that copywriting task off your to-do list.

We usually start the day at 9am CET and end with a handover call at 4.30pm CET. So you can leave the office knowing it’s all taken care of.

Think of Impact Days as a limited pop-up session. We typically free up just a few days per month to work in this way. However, if none of these dates work for you, let us know in the briefing form and we’ll do our best to make it happen.

Exactly what you ordered — or even better

You want to be sure that the content you get is exactly what you wanted. Our briefing form and briefing call make sure we ‘get’ you.

We ask you to fill in the briefing form 48 hours before our Impact Day so we can prepare for our call. Your answers to our clarifying questions will make a huge difference. You’ll see your brief come to life as we interrogate it together.

So there’s no room for misunderstandings about what you need.

Understand the writing process as if you’d made every decision yourself

Once you’ve got your copy and content, you may need to explain it to your business partner, manager or client. Even if you’re not a copywriting expert and unsure how to judge the quality of our work — and even if we’ve written in a language you don’t speak yourself: After the handover call, you’ll have the talking points for that all-important conversation.

Because instead of throwing a document over the virtual fence, we’ll talk you through the results of the day. Your handover call takes place on the same Zoom link as the briefing call. We explain the process, screen-share what we’ve created and make any small tweaks on the spot. You’ll get to ask us all your questions about the decisions we’ve made in the writing process and why.

Then we send you the links to the files. And you’ll look at that document with confidence rather than confusion or overwhelm.

Make a positive impact beyond your own business

We donate 2% of your booking to Microloan Foundation Australia via B1G1. Each booking funds 22 months of business training for women in Malawi.

Microloan Foundation Australia conducts a business training programme for women in Mulanje, southeastern Malawi. Through this programme, they get the support they need in order to establish and grow their businesses — and ultimately lift their families from the cycle of poverty.

The training is tailored to the women’s needs and takes place in their villages to make it easier for them to attend. Fortnightly training sessions and mentoring are designed to increase their financial literacy and make sure that their businesses are sustainable and profitable in the long run. The foundation continues to be available after the women have repaid their loan, so they can apply for a further loans and expand their businesses.

Microloan Foundation Australia estimate that a total of 40,000 women have benefitted from the training programmes so far.