Your Impact Days

2. What’s the name of your organisation?*

3. Your best email address?

4. Your mobile number?  

This is only for urgent questions that come up during the day

Now to the work you’d like us to do for you!

6. What’s the primary thing you need done? Why is it important now?*

9. What's your business goal for this copy?*

For example — grow your email list, generate leads, higher minimum order value, turn more leads into paying customers…

10. What are we writing to get a YES to?*

For example — buying product X or service Y, upgrading their subscription, signing the petition, subscribing to emails

11. Who's the ideal kind of person that you want to say "Yes"?*

What do they think of your brand, and why will they care about this?

12. What fictional character or celebrity would you say best embodies your brand voice?

For example — David Attenborough, Winnie the Pooh, Kim Kardashian… (We can talk this through on our call if you’re not sure)

13. What is the tone you're striving for, if you know?

For example — cheerful, compassionate, angry…?

14. What’s the #1 thing readers should take away from the copy?*

15. How will you know when this job was done successfully?*

This field is for validation purposes and should be left unchanged.

This briefing will make our day a success