You Don’t Have to Be in Marketing to Benefit From Good Stories

Stories:
the Ultimate Change Management Tool

Whether you follow ADKAR, Lewin’s Change Management model or Kotter’s theory…

Whether you’re in Customer Care, Quality Assurance, Compliance or Sales…

If your role is about getting people to change their ways, stories will help you do a better job.

They’ll help you connect with others, help them to understand your message and embrace the need for change.

That’s because stories affect us on all levels of our being: rationally as well as emotionally and neurologically.

(For example, through hormones, mirror neurons and by activating specific areas of our brains).

Blow Your Team’s Socks Off — and All in a Couple of Hours

The Storytelling Workshop comes in 3 flavours, depending on your needs and (time) budget:

90-minute masterclass: Introduction to Storytelling

Delivered at your offices or online, this masterclass is a great way to get started:

  • How to find a story worth telling
  • How to structure your story for maximum effect
  • Engaging exercises & handouts
  • Q&A

This format works best with 10–40 participants. 

Online masterclasses may be recorded and shared with anyone who couldn’t make the original date and time (at extra cost).

Cost: €500 + VAT + travel expenses

“Engaging, interesting, made you think”

— (participant feedback, March 2019)

“It was nicely structured — I wish there was more time to talk about how to relate these examples back to our day-to-day

— participant, January 2021

I really got a fresh reminder on tips & tricks on how to make your story to your public more appealing

— participant, January 2021

90-minute masterclass: Storytelling for Inclusion — Creating a Culture of Belonging

Delivered at your offices or online, this masterclass is ideal for social enterprises and teams working on Diversity, Equity, Inclusion and Belonging (DEIB):

  • How storytelling affects Diversity, Equity, Inclusion and Belonging
  • The (potential) impact of DEIB work on facing the climate crisis
  • Examples of brands telling inclusive stories
  • What is woke washing, and how to avoid it
  • Resources for inclusive storytelling
  • Q&A

This format works best with 5–15 participants. 

Online masterclasses may be recorded and shared with anyone who couldn’t make the original date and time (at extra cost).

Cost: €500 + VAT + travel expenses

The conversation and the examples helped me focus and structure my thoughts around the story line. The participants were really diverse, I learned a lot from the stories of the participants. Sabine was very open and positive. The interactive set-up of the workshop was also great.

— participant, Impact Hub Amsterdam, 2019

The workshop was very interactive and every part was clearly explained. Also through the exercises I have the feeling I am now able to immediately take the learnings into practice.

— participant, Enactus Tilburg 2020

it was refreshing to hear about topics I haven’t thought about in a while

— participant, Enactus Tilburg 2020

I learned so much in a fun, relatable way.

— participant, Impact Hub Amsterdam 2019

Liked what I learnt in detail about storytelling. Inclusion is also a big subject to discuss, but important too.

— participant, Impact Hub Amsterdam 2019

The content of the workshop was very interesting. I have heard and learned a lot of new information. Sabine was very open to the input of the attendees, and had rich answers to our questions.

— participant, Impact Hub Amsterdam 2019

Full-Day Storytelling Workshop

We’ll come on site to deliver a fun and engaging workshop that will leave a lasting impression. 

3 months on, previous sessions achieved the following results: 

  • Participants were regularly talking about what they could do differently to bring storytelling to their everyday work
  • Emails on tricky subject matters (giving bad news, or convincing others to do something) achieved positive outcomes with less effort
  • A step change in communications: instead of too much dry and technical detail, messages were delivered with new energy and empathy

Workshops typically last 6 hours.

They work best with groups of 12-50 people.

Handouts, a PDF summary, audio & visual delights included.

This ain’t your bone-dry death by powerpoint… let’s have some fun!

Cost: from €1500 + VAT + travel expenses

“Engaging, interesting, made you think”

— (participant feedback, March 2019)

“Good fun and very informative”
— what people say about the full-day workshop

“The workshop was very engaging and I liked the tasks we were presented with.”

“I enjoyed the actual session, it was fun and interactive. Secondly, there are some really good and simple take aways which can be used on a daily basis”

“I found it very engaging, the time flew”

“This is something that you are able to benefit from in everyday life and not just work.”

“Engaging topic and well presented”

“Gave me an alternative way of thinking about how I present written information to others”

“You have such a happy aura about you. Very interactive workshop!”

“Really engaging, super interesting and delivered with a pace and style that suited the audience. Loads for everyone to take away and start using straightaway too. Thank you Sabine!”

A Small Click for You — a Giant Leap for Your Team

Get in touch via the button below and let’s find out if we’re a good fit.